Maria de Freitas, the former head of customer growth at ride hailing giant, has launched uMore, an AI-powered mental wellbeing platform

How ex-Careem senior exec is driving home mental health message

The former head of customer growth at ride hailing giant Careem is set to drive home the importance of mental health awareness across the Middle East with the launch of uMore, an AI-powered mental wellbeing platform.

Maria de Freitas told Arabian Business she was inspired to create the start-up, which combines tracking capabilities and social features to allow for better access to care, after witnessing the struggles of her 17-year-old sister, who was forced into isolation as a result of contracting Covid-19 earlier in the summer.

 

Read more on: https://www.arabianbusiness.com/wellness/452609-how-ex-careem-senior-exec-is-driving-home-mental-health-message

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